Not Like Us was widely regarded as the decisive blow in a long-running feud between Drake and Lamar, which dates back to the early 2010s.
In the lyrics, Lamar alleges that Drake “likes ’em young” and accuses him of using other, more credible rappers, to boost his profile.
Around 24 hours later, Drake responded with a track called The Heart Part 6, where he rejected the allegations, saying, “I never been with no one under age”. He also claimed to have fed Lamar “false” information through a double agent.
However, his retort failed to attract the same attention as Not Like Us, which debuted at number one in the US chart and attracted more than 1 billion streams on Spotify.
Taking to the courts, Drake accused Universal – which distributes both his music and Lamar’s – of artificially boosting the song’s numbers.
In court documents, he claimed that the label licensed the song “at drastically reduced rates to Spotify” and used bots to stream the song, generating “the false impression that the song was more popular than it was in reality”.