The US firm re-entered China’s top five smartphone makers in the third quarter of 2024 after briefly dropping off the list.

According to IDC’s latest research, Vivo was China’s best-selling smartphone maker in the period as its sales jumped by more than 20%.

During the same period, Apple saw sales dip by 0.3%. Huawei’s jumped by more than 40%.

“We’ve seen market competition increase with almost everyone launching a flagship last quarter,” said Ivan Lam, a senior analyst at Counterpoint Research.

Huawei has seen demand for its products surge after its return to the premium smartphone market in August last year.

The Shenzhen-based firm has since launched several new devices powered by advanced technology despite the company facing US restrictions.